Simple Guide to Scoring the Best Amazon Black Friday Discounts (2025 Edition)

Amazon Black Friday has become the biggest online shopping moment of the year, and for good reason—prices drop fast, inventory moves quickly, and the platform rolls out more deals than any shopper could ever browse in a day. The key to winning isn’t luck. It’s preparation. With a little setup, the right tools, and a strategy that cuts through the chaos, anyone can score major savings without stress.

Below is a streamlined guide for navigating Amazon Black Friday 2025 confidently—from building your wishlist to tracking real discounts and grabbing limited-time offers before they disappear.

Amazon rewards early planners. By building a wishlist days—or even weeks—before Black Friday, shoppers gain an automatic advantage.

Why It Works

• Amazon sends price-drop alerts when items on your wishlist go on sale.
• You can clearly see which items dropped most, helping you prioritize.
• It prevents impulse shopping and keeps your focus narrow.

Example Wishlist Deals

• Samsung Galaxy Buds FE – Price on Amazon: $79.99 (was $99.99)
• Oral-B Pro 1000 Toothbrush – Price on Amazon: $39.94 (was $49.99)

Focus your wishlist on the categories you care most about—tech, home, kitchen, toys, or fashion—to cut browsing time in half.

Most shoppers only check the homepage. But Amazon hides powerful discount sections that surface early, mid, and late Black Friday deals.

Key Pages to Bookmark

• Today’s Deals – A rolling list updated all day.
• Lightning Deals – Limited stock, often 70% off or more.
• Coupons Page – Extra discounts on thousands of products.
• Amazon Warehouse – Deep cuts on open-box or like-new items.
• Amazon Renewed – Certified refurbished electronics with warranties.

Sample Prices Found in These Sections

• Eufy Indoor Cam 2K – $32.99
• Cosori 4.5L Air Fryer – $79.99 (down from $119.99)

Hidden deal pages are where the biggest surprise markdowns appear—especially during the Black Friday week.

If you use Alexa or the Amazon mobile app, you get faster access than shoppers browsing manually.

What You Can Use

• Alexa Deal Alerts (say: “Alexa, notify me when this goes on deal”)
• 1-Click Ordering for rapid Lightning Deal checkout
• App Watchlists that update instantly when prices drop

This is especially useful when high-demand products sell out in under a minute.

Not every deal is the same. Understanding how Amazon labels discounts helps you know when to buy—and when to wait.

Lightning Deals

• Short time window
• Limited stock
• Often highest discount percentage

Deal of the Day

• Runs for 24 hours
• Usually includes premium brands or bundles
• Great for electronics or kitchen appliances

Limited-Time Deals

• Reduced for several hours or days
• More inventory, slower sell-outs

Example:

• Fire TV Stick 4K Max – $39.99 during a Lightning Deal

Echo Dot (5th Gen) – $22.99 as a Deal of the Day

Real savings come from knowing whether a discount is actually meaningful. Price trackers break down historical pricing so you don’t fall for false “40% off” claims.

Recommended Tools

• CamelCamelCamel
• Keepa
• Honey

How They Help

• Show price history charts
• Verify the lowest price ever recorded

Alert you when deals hit target pricing

Early deals usually begin 1–2 weeks before Black Friday, and some peak discounts happen before the official date.

Why You Shouldn’t Wait

• Popular items run out sooner
• Prices often match Black Friday levels
• Amazon sometimes raises prices temporarily before dropping them again

Early Deal Examples

• Fitbit Charge 6 – $99.95 (was $159.95)
• Instant Pot Duo 7-in-1 – $69.00 (was $119.99)

A discount on top of a discount helps you stack savings effortlessly.

Two Smart Tricks

• Buy Amazon gift cards when there’s a promo and get bonus credits.
• Use cash-back credit cards that offer 3–5% on Amazon purchases.

Some banks even offer extra points during holiday shopping months.

To stay ahead, here’s a simple, fast plan:

• Build a wishlist of 10–20 items
• Bookmark Amazon’s deal sections
• Turn on Alexa and app alerts
• Track prices using CamelCamelCamel or Keepa
• Check early deals daily
• Enable 1-Click ordering for speed
• Use gift card bonuses or cash-back rewards

Once Black Friday week hits, you’ll already be set up to catch discounts instantly.

Final Note

Amazon Black Friday 2025 is expected to include record-breaking markdowns across electronics, home essentials, beauty, and smart tech. Keep an eye on early deals, especially the week before the event, and revisit your wishlist often—Amazon tends to drop prices without warning right before the main sale begins.